As some of you may know my journey as a Designer started in Fast Fashion. Making menswear – mostly Knit, Jerseys and Graphics.
It was before Instagram people – believe it or not! A different world back then. No one talked about sustainability. No one, or maybe a few good hearted people, questioned the poor working conditions of the farmers and factory workers in the far east.
It was during those years as a young designer I first learned the expression Value for Money.
Slow Fashion is a lot of things and can be done in many ways – but really it is quite simple – Slow Fashion is the opposite of Fast Fashion. It is quality over quantity, people and planet over profit and timeless rather than trendy.
I have been waiting for the right moment to kick off this Journal and with the Summer Holidays coming up – I thought – this is it! Hopefully you will have time to enjoy a bit of reading over the summer.
In this journal, I will share with you my work and thoughts, facts about sustainable fashion, studio life and much more. I will also add little pieces of inspiration and interviews with other designers and small business owners as we go along. But first, I will tell you about my “detour”.